Hospitality is at the heart of Europe – let’s continue our work for its recovery and growth
Recovery and growth
For jobs, heritage and community, Europe needs a plan to support a vibrant and sustainable hospitality sector and supply chain.
Working in partnership
This can only be achieved by business, governments and the European institutions working together in close partnership.
Our Five Pledges
Listen to and support the hospitality sector however we can, as key value chain partners
Help the sector to get the support from policymakers it needs
Champion ‘safe socialising’ that recognises the unique nature of hospitality settings
Develop with all stakeholders smart, sustainable recovery and growth solutions
#WeStandReady, count us in!
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Hospitality should be at the heart of the national recovery plans
"The national plans should focus on reforms and investments that will generate the most lasting impact. Placing the hospitality and tourism sectors at the heart of national recovery and resilience plans will therefor be essential, and we encourage member states to involve these sectors in the design, implementation and monitoring of the recovery plans."
Source: euractiv.com

EU Commissioner for Jobs and Social Rights
Our advocacy - Two minute read:
- Recovery plans must help Europe’s hospitality sector in the short, medium and long term- Europe’s struggling economies are set to get a major boost from the €750 billion COVID-19 recovery fund.
- File on Tourism and Hospitality published in the Parliament Magazine: 1) “Winning back people’s trust” by MEP Istvan Ujhelyi; 2) “Creating a catalyst for concrete support” by MEP Ivan Stefanec; “A sector in need” by MEP Elena Kountoura; and industry call for a Task Force at EU level to drive recovery and growth with all relevant stakeholders.
- Creating a hospitable environment for hospitality – what needs to be done? As governments plan for a successful reopening and full recovery, they need to think creatively about how they can give ailing hospitality businesses a boost, while also bringing excise and VAT policies into the 21st century.
- Spain adopts a plan for the safe opening of Leisures and Shows premises
- Let’s clear the air for hospitality - spiritsEUROPE speaks up for European hospitality
- Working together for a quick, safe & sustainable recovery of Europe’s hospitality sector- spiritsEUROPE backs call for EU Hospitality Taskforce
- #TogetherForHospitality - Campaign launched by Hotrec to bring hope to the hospitality industry.
- Time for an integrated approach to support Europe’s hospitality sector - spiritsEUROPE calls for coordinated action at European level
- #Tourism4Recovery - spiritsEUROPE together with the travel & tourism stakeholders urge investment in sustainable tourism as part of EU recovery

Director General of spiritsEUROPE

For nearly two years, hospitality and tourism have been struggling.
We pledge our support, now and in the future, to find sustainable solutions for the recovery, growth and resilience of the hospitality industry.
We commit to working with all partners - from business, government and the European Institutions - to achieve these goals.
So we say: We stand ready, count us in!
spiritsEUROPE proudly represents 29 spirits producers' national associations alongside 10 leading multinational companies from across Europe.
spiritsEUROPE
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